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About


Hey, I'm Dan. I typically spend my days buried in a booth at a local coffee shop. Ideas flow best with a cup of coffee in one hand and a bagel in the other.

I’m a scrappy marketing partner for early-stage startups. I help founders tighten their messaging, create better content, and attract the right customers.

I know what you’re thinking...

“Can I really trust this guy?” 

Fair question.

If I'm supposed to convince you of my mad, moolah-making skills as a marketer, I should really offer up some kind of proof (aside from this hilarious letter, obviously).

Because whenever you read anything from a marketer, you should probably go into "suspicious" mode…

 

Yeah, just like that.

"Is he using some of those crazy persuasion tactics marketers use to trick me into hiring him?" you might wonder. In the spirit of honesty, I am.

But don’t take my word for it.

Here’s what some past clients might say if I did a better job of badgering people for testimonials: 

"Dan took our About Us page from corporate snoozefest to actually worth reading. Hired." — Probably a SaaS founder

"He rewrote our email funnel and suddenly people started buying. Weird. Highly recommend." — Probably an ecom brand

"If content marketers were Avengers, this one’s Tony Stark." — Mike 

Mike's a smart guy. He reads TechCrunch at least 4x a day. 

Still skeptical? Here are a few wins.

  • Built a 20k+ LinkedIn following and generated 46,841 impressions in one year by creating engaging, shareable content
  • Grew a Career Advice Newsletter to 6,000+ subscribers with a 47% open rate
  • Conducted 250+ interviews with industry leaders to increase a SaaS platform adoption by 45% in 6 months
  • Produced 300+ articles for Zenefits, averaging 4K site visits, 500 backlinks, and 45 social shares
  • Doubled the conversion rate on Investopedia's CPC ad campaigns by rewriting the ad copy
  • Wrote articles for Indie Hackers that averaged 3,000+ views each, boosting community engagement

I've worked with brands like Forbes, Entrepreneur, Foundr, Indie Hackers, Google, Healthline, Investopedia, YFS Magazine, Military.com, Fatherly, Quality Digest, Zenefits, TinyPulse, Hourly, SAP, Pavilion, Hone Health, The Association for Talent Development, and more.

I’ve also served as a marketing mentor through programs like the UCCS Scale to $1M Bootcamp, RMMFI, and MicroMentor.

Need a marketing partner who can actually move the needle?

If you're a fast-growing startup, you don't need another "strategy-only" marketer who gives you a deck and disappears.

And you definitely don't need a junior generalist who posts memes on LinkedIn and calls it demand gen.

You need someone in the middle.

A senior-minded marketing partner who can diagnose the gaps, sharpen your message, and then actually execute the work that drives revenue.

That's where I come in.

Most early-stage companies don't fail because they have a bad product.

They fail because buyers don't instantly understand:

  • what the product does
  • who it's for
  • why it's different
  • why they should care, like… right now

I help you fix that so people actually "get it."

And once your message is dialed in? That's when we layer in the content and demand gen work that turns attention into revenue.

Here's what that looks like in practice:

Messaging: Positioning Strategy, Brand Narrative, Value Messaging, Differentiation

Content: Thought Leadership, Email Campaigns, Social Media, Sales Enablement Content

Pipeline: Demand Generation, Lead Nurturing, ABM Strategy, GTM Experiments

This isn't a "one-size-fits-all" package. I meet you where you are and focus on what'll move the needle first.

I work best with:

  • VC-backed startups
  • Pre-seed → Series A
  • Lean teams moving fast
  • Founders who need clarity + execution
  • Companies with a good product but confusing messaging
  • Teams who want results, not runaround

If that sounds like you, let's talk.

No pressure. No nonsense.

Just a simple conversation to see if I can help.

And if nothing else, you'll at least walk away with one or two insights you can use immediately.

Talk soon,

-Dan

Get in touch

✉️ Email – Reach out directly (dan@danmarzullo.com) and I’ll get back to you as soon as I can.

🔗 LinkedIn – Let's connect! I'm most active on LinkedIn where I share ideas, contributed articles, and podcast appearances.

You'll find me in Colorado. 🏔️ 🚲 🏌🏻🎸